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18033569_10154518745333601_4324312432009

Tippakkawadee Jotikasthira

Director Editor

SARANROS Food Delivery Platform

E - commerce Platform

Director of Business development

88studio

Commercial Properties for rent / Film studio

Phone:

061-5645495

Email:

tippakkawadee.j@gmail.com

Address:

662/4 Soi Sukumvit 50 ,Sukumvit Road, Phra Khanong, Klong Toey, Bangkok

Date of Birth:

September 16th, 1979

Professional Objective

To engage in a challenging management position that promotes creativity and enhances expertise and experience in the fields of Strategic Communications, Digital contents, Products Business Development, Marketing Strategy, Communications, Media and Advertising.

Summary of Qualifications

➢ Over 15 years work experience in the High Fashion Magazine industry

➢ Strong startup platform, digital content

➢ Strong customer relations and people skills

➢ Specialize in Project design and development, media analysis, planning and budget control

➢ Excellent multi-tasker able to handle multiple assignments under pressure

EXPERIENCE

Feb 2017-until now

Director Editor

& Project Owner

2020-until now
Director of Business Development

Playwork CO,Ltd.

HYP PROJECT

• Overseeing startup new project about digital social media contents platform ‘HYP’ (The platform included Social media, Website, Mobile Web, Application)

• Supervise ‘HYP’ digital content production , review and establish goals for overall quality standards.

• Plan Digital Media strategy online & offline for ‘HYP’

• Usability testing application

• UXUI test for characteristics

• Leader team content editors and VDO production (size 10-12 PPL)

• Set content quality standards and style guides that align with ‘HYP’ business mission and unique identity

• Deliver and execute strategic roadmaps for both SEO and premium content

• Keep up with latest media trends and SEO guides to get our content VDO

• Create and adjust training materials for in-house and freelance editorial teams, based on content performance and strategy updates.

• Manage freelancer creator , fact checkers, photographers and content production

• Support advertising efforts by finding innovative editorial approaches that balance the clients’ needs, organization’s mission and audience’s interests

• Collaborate with brand, social media teams to provide content that engages and delights.

SARANROS PROJECT

• 'SARANROS' Platform premium food delivery service from Bangkok

• Head of Editor about the food business domain or the feature/requirement in question, have good understand from a point of view of end-user.

• Lead startup new project ‘SARANROS’ (The platform included Social media, Website, Mobile Web, Application, E-commerce, Call center)

Mutelu World PROJECT

•'Mutelu World' mobile wallpaper

Director of Business development

88studio

•Commercial Properties for rent / Film studio

Sep 2013- Nov 2016

Business Development Director

SRISARA CO,Ltd.

• Overseeing the lay out and all expenses for Ploy Kaem Petch Magazine and managing entire selling activities for magazine members.

• Generating sales packages for advertising and marketing. This initiative notably increased profit margin in 2015.

• Acting as event planner and coordinator for pocket books events and responsible for organizing all events activities. Successfully launched marketing national pocketbook exhibition 42, 43 and 44. In addition, generated ideas for national book event on 18 and 19.

• Developing leadership position as a Major commercial publisher. Manage and organize all social media channels for advertising magazine including Instagram and Facebook. Establishing significant online media publisher relations for the first time in 2015 and liaison with well-known E-Magazine partners. Planning sales and marketing via True book application in 2013, B2S, MEP, Ook Bee, AIS Book Store in 2015.

• Organizing and galvanizing the 25th year anniversary of Ploy Kaem Petch magazine as Head of fund raising for the charity run event, “RUN WAY RUN”, under the foundation of the Royal patronage of HM King

Feb 2013-Aug 2013

Sales & Marketing Director

POST – IM PLUS COMPANY LIMITED

• Responsible for development of sales and marketing packaging for team members.

• Acted as event corporation marketing planner for ‘A good Heart from Marie Claire charity’ in 2013. Partnered with prominent artist, Kru Paan Somnuek Klangnok, to design limited edition art canvas tote bag. Collected total charity contributions of over 500,000 baht for the Cleft Palate organization, ‘Operation smile’. Contributions from various celebrities ensure success in largest sales of this designer bag and make the nonprofit charitable event a major highlight of the year.

• Organize the Marie Claire best beauty campaign in 2013. Over 170 popular beauty and cosmetics brands participated in this event. All leading department stores such as Zen, Central Ladprao, Central Bangna, Central Changwattana and Central Pinklao participated in this unparalleled event. Organize Gala dinner held at W hotel Bangkok.

• Spearhead and arrange road show for ‘Marie Claire Office Tour’ with exclusive workshop events from Marie Claire Company in order to encourage all employees’ relations and support prospect customers of Marie Claire while creating direct brand experience among them.

Sep.2001-Dec.2012

Account Executive

Amarain Printing and Publishing Plc

• Manage more than 300 customers' accounts and transactions. Sold most of the special projects for Praew Magazine covers including but not limited to Robinson rebranding, 30th years anniversary of RS, Pet Degree Dogs, Anmum, and many other projects.

• Contacted, assisted, and followed up with all famous super stars, models, and celebrities. Negotiated with Thai super models such as superstar and others to model in swimming suits for the magazine front covers.

• In charge of stylists for columns in Praew Magazine, Lemonade Magazine as well as some Advertorial advertising jobs.

• Oversee and write travel column whenever customers were invited to trips visiting other countries such as as trips to England and Japan with JASPAL.

EDUCATION